The relaunch was marked by vibrant celebrations in the Madina Market on 22nd November with employees painting the market red with cheerful smiles and pure excitement about reintroduction of its popular hygiene soap Lifebuoy Carbolic.
Speaking at the relaunch, Mr. Frederick Asare, Marketing manager for Skin cleanse assured Ghanaians that their favourite hygiene soap Lifebuoy carbolic is back on the market, with superior efficacy, consistent & improved hardness and remains affordable to protect every household in Ghana.
The relaunch event in Madina Market saw a host of employees, from the Managing Director; Mr. Chris Wulf-Caesar to the Factory line workers of Unilever join hands with the market community to celebrate the return of Lifebuoy Carbolic Soap amidst singing, drumming, and dancing to every corner of the Madina market, reigniting its legacy of superior and affordable germ protection.
Affectionately called Guardian soap, symbolized by its bright red color and unique fragrance, Lifebuoy Carbolic has been a trusted household remedy tried and tested for over 5 decades to protect families from germs that cause skin diseases and infections.
Lifebuoy carbolic is now available nationwide and can be found in markets and neighbourhood stores near you.